Tuesday 17 January 2012

Law Society

The Law Society of the UK represents solicitors in England and Wales.  Although any of you following this blawg might wonder why I am mentioning a very specific business page directory upfront.

Law Society - Our entry

The reason being is that if your looking to get customers through the door to your website then usually a good place to start would be your oversight organisations or bodies.  Governmental or non-governmental agencies who's job is to assist irritate on a regular basis through its actions (or inactions).  I've got nothing against the Law Society, they do a fine job.  I'm sure you get my drift anyway.

My point is that a good place to start is often with these bodies to ensure that
- they have you on their system
- they have your correct and latest and greatest details.

If not then you can contact them to try to resolve the issues. For example with the above entry we were missing our most recent solicitor addition so we emailed them to get her listed.  However they still have to correct my colleagues Lucys name who got married.

Having our website listed so prominently is a positive (and its dofollow).  But more than that it gives all the detail you would expect if you were wanting to check with the overseeing authority all the public details about a firm.

The side benefit is a lot of sites will scrape the details of the page and regurgitate it over another website, so it can be a get 1 get 10 free.  Downside though is when you change those details they never get propagated on the other websites so tough look trying to get that email changed.  This is why it is so important to get the details correct in the first place.

I'm happy with the listing. Whilst it does not have the whole shebang of internet social interactiveness it is doing its job.

Overall I'm giving it a 5/10 for averageness.  Don't worry it won't be the lowest score I'm going to give.

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